Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it. Learn strategies, experiences and lessons learned from top event marketing leaders who have walk. Learn strategies, experiences and lessons learned from top event marketing leaders who have walk

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed. The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.